Sessions III
3:00 - 4:30 PM
- Thurday May 17th 2012
Leveraging your own credibility, interpreting the motivations of your major donors and adding simple, creative stewardship will connect your major donors to your organization for years to come
It’s great when that one big gift comes in, but how can you increase your odds in getting major gifts every year? It’s not enough to get the one-time major gift; with 1.5 million non-profits in the country vying for the same donor dollars, it’s imperative to learn the methods that retain major donors. Every interaction with your major donors is a an opportunity for you to gain a better understanding of what motivates them to give to your organization - learn to read and interpret your donors. Stewardship shouldn’t be an afterthought – adding simple and creative stewardship to your weekly activities will significantly increase the odds of retaining your major donors. See how leveraging your own credibility inside your organization can make a significant impact on your success outside your organization. In this workshop, you’ll discover new ways to connect your major donors to your organization for years to come.
Learning objectives:
- Why an accountable organization is key to your fundraising success
- How development professionals are uniquely positioned to influence accountable organizations
- What donor satisfaction looks like
Presented by: Karen Santangelo, Executive Director - Providence Child Center Foundation
♦ Grand Ballroom (Third Floor) ♦
How to assess and plan for fundraising and campaign readiness, including staff preparation, operations infrastructure needs and design and raising prospect and community awareness
Fundraising success is more than just meeting your dollar and number of contacts goals. It's about organization, staff, community growth and achieving a vision. Questions for evaluating your efforts offer a terrific beginning to planning for success in fundraising initiatives and capital campaigns.
This session will help prepare for:
- Organizational readiness
- Staff preparation
- Infrastructure needs and design
- Prospect/community awareness
Learning Objectives:
- How to build a strong foundation for fundraising success
- Understand the operations considerations for fundraising and campaign readiness
- Questions to ask to assess your needs and readiness
Presented by:
Chris Mildner, Director of Research - Clark College Foundation.
Dianna Baker, Director of Research - Legacy Health Systems Foundation.
♦ Billiard Room (Second Floor) ♦
Funders are utilizing social media to share funding priorities, announce RFPs, and in other forums too. Learn about tools and trends for mining this information!
An interactive session to apply social media tools in real time, hear from grantwriting experts and funders about the importance of social media in helping funders communicate priorities and preferences about funding.
Laptops are welcome for real time use of newly introduced tools and to help you discover a few new tools of your own.
Session Objectives:
- Knowledge of current trends associated with funders and utilizing social media in research and developing relationships
- Ability to directly and immediately utilize tools and methods introduced during this session
- Practical tips and tactics for mining gems of research and building funder relationships via the social media universe
Presented by: Brenda Ray Scott, CFRE, Principal - Adept Diva Consulting
♦ Card Room (Second Floor) ♦
Recognition isn’t just a name on a donor list or a standard acknowledgment letter in the mail. Many entry level gifts are “tests” by donors capable of much larger gifts to see how you do before they make that gift. Sadly we often drop the ball on recognizing these opportunities. By utilizing a stewardship matrix you can ensure no donor is forgotten and raise the chances of that one-time gift becoming annual support –or more.
Presented by: Bianca McCarthy, Director of Development - Lan Su Chinese Garden
♦ Renaissance (Third Floor) ♦
Knowledge and skill-building for nonprofits applying venture philanthropy thinking to strategic planning, evaluation, and fundraising as integrated, long term organizational capacity development
This three part session will: Present a summary of a framework for venture philanthropy thinking with a focus on using the tools of strategic planning, evaluation planning and resource development planning. Session will use handouts and incorporate “train-the-trainer” principles so that participants can adapt and represent the materials to their agencies;
Using a case study approach, apply the principles described to illustrate what a successful implementation of a venture model looks like;
Small group exercises where participants compare and contrast their existing agency strategy with a venture approach to strategy and assess how a venture approach might inform and strengthen their individual agency’s planning processes including an action planning worksheet where participants plan follow up application of principles after the session.
The session includes these Knowledge Concepts: Social Impact Modeling; Characteristics Of Venture Philanthropy; Nonprofits And Venture Philanthropy Thinking; Review of Planning Tools Strategic, Evaluation and Resource Development.
Application Tools Included: Handouts and slide templates to present information; worksheets and tools to apply knowledge concepts.
By the end of the session and using handouts each participant will be able to:
- Present the basic concepts of venture philanthropy through the nonprofit agency lens and describe the role of strategy, evaluation, & development planning in a venture philanthropy approach (knowledge)
- Apply the concepts to their own agency’s strategy to assess how principles of venture philanthropy thinking can strengthen strategy
- Develop an implementation plan to use venture philanthropy thinking to strengthen organizational capacity
Presented By: Mark Fulop, Owner & Principal - Facilitation & Process, LLC
♦ Library Room (Second Floor) ♦